Award-winning Hotel Marketing for Shangri-La Dubai

Scope of work:
‍KV and marketing roll out
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‍Awards
45th Creativity International Awards  Silver
 
With a myriad of restaurants to choose from, visitors to Dubai are most certainly spoilt for choice. When looking to stand out from the clutter of messaging for dining outlets, Shangri-La Dubai needed a marketing campaign that would catch the attention. Rather than portray a collage of the dishes or shots of the restaurant, the response to this brief, for Dunes at Shangri-La Dubai, was to develop a striking visual that captured the finesse of the outletand the offering.